Boosting Your Financial IQ

Part 1: The Foundation of Great Companies | Cash Flow

Steve Coughran

This is Part 1 of Steve Coughran’s book Cash Flow. In this section, Steve lays the foundation of why so many businesses struggle with cash even when they look profitable on paper. He explains the stages of a hidden cash flow crisis, why free cash flow matters more than revenue or profit, and introduces the seven levers that determine a company’s value.

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